Les Ateliers De Paris branding approach is always about the end user, the person buying your products or services.

When someone hear or think of your company name, it creates a mental picture of who you as a company represents and it is influenced by the elements, words, and creativity that surround it.

Your brand is a foundational piece in your marketing communication and one you do not want to be without. Branding is strategic and marketing is tactical and what you use to get your brand in front of consumers. That’s why it carries so much importance within your business.

1. Does your brand relate to your target audience?
2. Will they instantly “understand it” without too much thought?
3. Does your brand share the uniqueness of what you offer and why it’s important?
4. Does it reflect the brand promise that you are making to who you are targeting as well as to your internal audience?
5. Does your brand reflect the values that you want to represent as a customer?

We position your Brand & build Loyalty

Branding is not only about getting your target market to select you over the competition but about getting your prospects to see you as the sole provider of a solution to their problem or need. Remember that the benefits always needs to outlay the pain of not having it.

Does your Brand:

1. Clearly, delivers the message
2. Confirms your credibility
3. Emotionally connects your target prospects with your product and or service.
4. Motivates the buyer to buy
5. Creates User Loyalty

Brand not only creates loyal customers, but it creates loyal employees. Brand gives them something to believe in, something to stand behind. It helps them understand the purpose of the organization or the business.